Middle-level Giving

Find the donors ready to give more. Before someone else does.

Dataro identifies your mid-level prospects and stewardship priorities — so your team can build deeper relationships with the donors most likely to upgrade, without wasting capacity on the wrong people.

blackbaud logo
card showing favorite giving channel: mail
various direct marketing audiences, including those likely to give to mail and telemarketing appeals, donors with high projected future giving, and donors interested in disaster relief.
favorite payment method: check
ideal ask amount: $125 (above average)

Middle-level Giving

Find the donors ready to give more. Before someone else does.

Dataro identifies your mid-level prospects and stewardship priorities — so your team can build deeper relationships with the donors most likely to upgrade, without wasting capacity on the wrong people.

blackbaud logo
card showing favorite giving channel: mail
various direct marketing audiences, including those likely to give to mail and telemarketing appeals, donors with high projected future giving, and donors interested in disaster relief.
favorite payment method: check
ideal ask amount: $125 (above average)

Middle-level Giving

Find the donors ready to give more. Before someone else does.

Dataro identifies your mid-level prospects and stewardship priorities — so your team can build deeper relationships with the donors most likely to upgrade, without wasting capacity on the wrong people.

blackbaud logo
card showing favorite giving channel: mail
various direct marketing audiences, including those likely to give to mail and telemarketing appeals, donors with high projected future giving, and donors interested in disaster relief.
favorite payment method: check
ideal ask amount: $125 (above average)

Your next mid-level donors are already in your records.

Dataro's predictive models identify donors showing the behavioural signals of a mid-level giver — before they've been formally identified or approached. Your team gets a ranked list of who to prioritise for upgrade conversations, not a manual trawl through the database.

Two people, part of the 'top mid-level prospects' audience. Their favourite channel is post.

Your next mid-level donors are already in your records.

Dataro's predictive models identify donors showing the behavioural signals of a mid-level giver — before they've been formally identified or approached. Your team gets a ranked list of who to prioritise for upgrade conversations, not a manual trawl through the database.

Two people, part of the 'top mid-level prospects' audience. Their favourite channel is post.

Your next mid-level donors are already in your records.

Dataro's predictive models identify donors showing the behavioural signals of a mid-level giver — before they've been formally identified or approached. Your team gets a ranked list of who to prioritise for upgrade conversations, not a manual trawl through the database.

Two people, part of the 'top mid-level prospects' audience. Their favourite channel is post.

Focus your team on the donors most worth your time.

Mid-level stewardship is high-touch, high-cost work. Dataro tells you which donors are most likely to respond to a deeper relationship — and surfaces their areas of interest and giving capacity — so your team invests time where it is most likely to compound.

A man, 91% likely to make a mid-tier donation, with a preferred donation method of email and an interest in conservation.

Focus your team on the donors most worth your time.

Mid-level stewardship is high-touch, high-cost work. Dataro tells you which donors are most likely to respond to a deeper relationship — and surfaces their areas of interest and giving capacity — so your team invests time where it is most likely to compound.

A man, 91% likely to make a mid-tier donation, with a preferred donation method of email and an interest in conservation.

Focus your team on the donors most worth your time.

Mid-level stewardship is high-touch, high-cost work. Dataro tells you which donors are most likely to respond to a deeper relationship — and surfaces their areas of interest and giving capacity — so your team invests time where it is most likely to compound.

A man, 91% likely to make a mid-tier donation, with a preferred donation method of email and an interest in conservation.

Treat each mid-level donor like they are the only one.

Dataro gives your team donor-level intelligence — giving history, interest areas, affinity signals, and a suggested gift tier — so every stewardship touchpoint feels personal. Because it is. Not a mail merge. Not a segment. A conversation built on what you actually know about this person.

A group of individuals, part of the 'top ranked midlevel donors' audience, with an interest in strong families and a preferred giving channel of post.

Treat each mid-level donor like they are the only one.

Dataro gives your team donor-level intelligence — giving history, interest areas, affinity signals, and a suggested gift tier — so every stewardship touchpoint feels personal. Because it is. Not a mail merge. Not a segment. A conversation built on what you actually know about this person.

A group of individuals, part of the 'top ranked midlevel donors' audience, with an interest in strong families and a preferred giving channel of post.

Treat each mid-level donor like they are the only one.

Dataro gives your team donor-level intelligence — giving history, interest areas, affinity signals, and a suggested gift tier — so every stewardship touchpoint feels personal. Because it is. Not a mail merge. Not a segment. A conversation built on what you actually know about this person.

A group of individuals, part of the 'top ranked midlevel donors' audience, with an interest in strong families and a preferred giving channel of post.

Mid-level & Major Donor Pipeline Calculator

Dataro's calculator helps you understand how many donors in your file are likely to convert to higher levels of giving — based on your own data and Dataro's benchmarks. Build a pipeline projection you can take into your planning cycle with confidence.

Mid-level & Major Donor Pipeline Calculator

Dataro's calculator helps you understand how many donors in your file are likely to convert to higher levels of giving — based on your own data and Dataro's benchmarks. Build a pipeline projection you can take into your planning cycle with confidence.

Mid-level & Major Donor Pipeline Calculator

Dataro's calculator helps you understand how many donors in your file are likely to convert to higher levels of giving — based on your own data and Dataro's benchmarks. Build a pipeline projection you can take into your planning cycle with confidence.

What fundraising leaders say

Don't take our word for it - here's what real Dataro users reckon:

We’re delighted with the results thus far.

This is the highest number of donors we have converted to mid-value giving in any quarter, ever!

Emma de Melker

Emma de Melker

Donor Relations Manager
Save The Children

Dataro’s AI insights enable us to deliver an optimised stewardship journey for the organisation and the donor.

This data-driven approach has enabled us to be more strategic in our prioritisation and stewardship of mid-value donors, which is ultimately leading to more efficient use of resources and more effective donor engagement.

Jo Purcell-Jones

Jo Purcell-Jones

Business Intelligence Manager
Australia for UNHCR

We're delighted with our results so far.

We can't wait to see what the next 12 months of stewardship effort will achieve with our newly identified mid-value donors and prospects.

Leading Australian Charity

What fundraising leaders say

Don't take our word for it - here's what real Dataro users reckon:

We’re delighted with the results thus far.

This is the highest number of donors we have converted to mid-value giving in any quarter, ever!

Emma de Melker

Emma de Melker

Donor Relations Manager
Save The Children

Dataro’s AI insights enable us to deliver an optimised stewardship journey for the organisation and the donor.

This data-driven approach has enabled us to be more strategic in our prioritisation and stewardship of mid-value donors, which is ultimately leading to more efficient use of resources and more effective donor engagement.

Jo Purcell-Jones

Jo Purcell-Jones

Business Intelligence Manager
Australia for UNHCR

We're delighted with our results so far.

We can't wait to see what the next 12 months of stewardship effort will achieve with our newly identified mid-value donors and prospects.

Leading Australian Charity

What fundraising leaders say

Don't take our word for it - here's what real Dataro users reckon:

We’re delighted with the results thus far.

This is the highest number of donors we have converted to mid-value giving in any quarter, ever!

Emma de Melker

Emma de Melker

Donor Relations Manager
Save The Children

Dataro’s AI insights enable us to deliver an optimised stewardship journey for the organisation and the donor.

This data-driven approach has enabled us to be more strategic in our prioritisation and stewardship of mid-value donors, which is ultimately leading to more efficient use of resources and more effective donor engagement.

Jo Purcell-Jones

Jo Purcell-Jones

Business Intelligence Manager
Australia for UNHCR

We're delighted with our results so far.

We can't wait to see what the next 12 months of stewardship effort will achieve with our newly identified mid-value donors and prospects.

Leading Australian Charity

Get Started

Know who to focus on before you spend your budget.

Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.

United Kingdom

Get Started

Know who to focus on before you spend your budget.

Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.

United Kingdom

Get Started

Know who to focus on before you spend your budget.

Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.

United Kingdom