Building an audience
Ranked, decision-ready audiences. For every campaign.
Instantly identify the right donors for every appeal — and surface new opportunities you'd otherwise miss. Dataro turns your CRM data into clear, prioritised audiences your team can act on immediately.
Your CRM already has the answers. Dataro brings them to the surface.
Every interaction your donors have had is a signal. Dataro reads those signals at scale — so your team understands who's ready to give, who's ready to upgrade, and who needs a different approach. Before you build a single list.
Get to know your donors
Dataro tells you what your CRM can’t — likelihood scores, behavioural signals, and ranked priorities for each donor across your programmes.
Personalise at scale
Predict how each donor will respond to your next campaign, so you can tailor the approach for each one without the manual work.
Building an audience
Ranked, decision-ready audiences. For every campaign.
Instantly identify the right donors for every appeal — and surface new opportunities you'd otherwise miss. Dataro turns your CRM data into clear, prioritised audiences your team can act on immediately.
Your CRM already has the answers. Dataro brings them to the surface.
Every interaction your donors have had is a signal. Dataro reads those signals at scale — so your team understands who's ready to give, who's ready to upgrade, and who needs a different approach. Before you build a single list.
Get to know your donors
Dataro tells you what your CRM can’t — likelihood scores, behavioural signals, and ranked priorities for each donor across your programmes.
Personalise at scale
Predict how each donor will respond to your next campaign, so you can tailor the approach for each one without the manual work.
Building an audience
Ranked, decision-ready audiences. For every campaign.
Instantly identify the right donors for every appeal — and surface new opportunities you'd otherwise miss. Dataro turns your CRM data into clear, prioritised audiences your team can act on immediately.
Your CRM already has the answers. Dataro brings them to the surface.
Every interaction your donors have had is a signal. Dataro reads those signals at scale — so your team understands who's ready to give, who's ready to upgrade, and who needs a different approach. Before you build a single list.
Get to know your donors
Dataro tells you what your CRM can’t — likelihood scores, behavioural signals, and ranked priorities for each donor across your programmes.
Personalise at scale
Predict how each donor will respond to your next campaign, so you can tailor the approach for each one without the manual work.
The right audience for every appeal. Already ranked.
Dataro automatically builds the right audience for each campaign — direct mail, telemarketing, digital — and ranks donors by likelihood to give. So your team spends less time debating the list and more time executing the campaign.
The right audience for every appeal. Already ranked.
Dataro automatically builds the right audience for each campaign — direct mail, telemarketing, digital — and ranks donors by likelihood to give. So your team spends less time debating the list and more time executing the campaign.
The right audience for every appeal. Already ranked.
Dataro automatically builds the right audience for each campaign — direct mail, telemarketing, digital — and ranks donors by likelihood to give. So your team spends less time debating the list and more time executing the campaign.
Highlight the donors your strategy would have missed.
Dataro automatically identifies audiences you haven't yet built a strategy for — lapsed donors approaching a milestone, year-end givers ready to re-engage, recent acquisitions most likely to convert to monthly. So you can act before the window closes, not after.
Highlight the donors your strategy would have missed.
Dataro automatically identifies audiences you haven't yet built a strategy for — lapsed donors approaching a milestone, year-end givers ready to re-engage, recent acquisitions most likely to convert to monthly. So you can act before the window closes, not after.
Highlight the donors your strategy would have missed.
Dataro automatically identifies audiences you haven't yet built a strategy for — lapsed donors approaching a milestone, year-end givers ready to re-engage, recent acquisitions most likely to convert to monthly. So you can act before the window closes, not after.
Your rules. Dataro's intelligence. Full control.
Every organisation has its own targeting logic, suppression rules, and sign-off requirements. Dataro's Smart Audiences let you layer your own criteria on top of AI-powered predictions — so the final list reflects your judgement, backed by the data.
Your rules. Dataro's intelligence. Full control.
Every organisation has its own targeting logic, suppression rules, and sign-off requirements. Dataro's Smart Audiences let you layer your own criteria on top of AI-powered predictions — so the final list reflects your judgement, backed by the data.
Your rules. Dataro's intelligence. Full control.
Every organisation has its own targeting logic, suppression rules, and sign-off requirements. Dataro's Smart Audiences let you layer your own criteria on top of AI-powered predictions — so the final list reflects your judgement, backed by the data.
What fundraising leaders say
Don't take our word for it — here's what Dataro users think.
I was completely gobsmacked by the entire process.
In 20 years of compiling mailing lists, this was absolutely the easiest direct mail campaign ever. I’ve never seen an ROI of around 500% with such a significant increase in donor gift size.
Amy Dana
Database Administrator
Bat Conservation International
An amazing result!
With Dataro's AI donor targeting, we've boosted our revenue from direct mail appeals, and we are now sending fewer mailings.
Taylor Schulz
Retention Marketing Specialist
UNICEF
What once took us months now only takes hours, and we're raising more than ever before.
With Dataro, we've consistently been increasing our funds through appeals whilst spending less on mail and postage, and saving a considerable amount of time in the planning process.
Madison Murphy
Single Giving Manager
Canteen
What fundraising leaders say
Don't take our word for it — here's what Dataro users think.
I was completely gobsmacked by the entire process.
In 20 years of compiling mailing lists, this was absolutely the easiest direct mail campaign ever. I’ve never seen an ROI of around 500% with such a significant increase in donor gift size.
Amy Dana
Database Administrator
Bat Conservation International
An amazing result!
With Dataro's AI donor targeting, we've boosted our revenue from direct mail appeals, and we are now sending fewer mailings.
Taylor Schulz
Retention Marketing Specialist
UNICEF
What once took us months now only takes hours, and we're raising more than ever before.
With Dataro, we've consistently been increasing our funds through appeals whilst spending less on mail and postage, and saving a considerable amount of time in the planning process.
Madison Murphy
Single Giving Manager
Canteen
What fundraising leaders say
Don't take our word for it — here's what Dataro users think.
I was completely gobsmacked by the entire process.
In 20 years of compiling mailing lists, this was absolutely the easiest direct mail campaign ever. I’ve never seen an ROI of around 500% with such a significant increase in donor gift size.
Amy Dana
Database Administrator
Bat Conservation International
An amazing result!
With Dataro's AI donor targeting, we've boosted our revenue from direct mail appeals, and we are now sending fewer mailings.
Taylor Schulz
Retention Marketing Specialist
UNICEF
What once took us months now only takes hours, and we're raising more than ever before.
With Dataro, we've consistently been increasing our funds through appeals whilst spending less on mail and postage, and saving a considerable amount of time in the planning process.
Madison Murphy
Single Giving Manager
Canteen
Get Started
Know who to focus on before you spend your budget.
Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.
Get Started
Know who to focus on before you spend your budget.
Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.
Get Started
Know who to focus on before you spend your budget.
Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.